About us

Our Strategic Partner

Our Collaborators

About Reimagine Food

The beginning
Reimagine Food was founded by Marius Robles, current CEO, in 2014. Its origin lies in the strategic conclusions drawn in September 2013 by the city of Barcelona along with some of its key stakeholders and Singularity University, together with Marius’ exploration of the intersection of food and emerging technology, and its international entrepreneurship ecosystems benchmark. His investigation on Food & Beverage trends, challenges and opportunities set the path to a Company willing to disrupt its sector.

Marius Robles is joined by a growing multidisciplinary high-performance team. Reimagine Food also collaborates with more than 50 innovative stakeholders around the world.

Shareholder group
Reimagine Food has the support of shareholders such as Deloitte (strategic partner), Emilio Cuatrecasas (President of Corporación Empresarial EMESA, member of Eliors’s Management Board and Honorary President of Cuatrecasas, Gonçalves Pereira), Jordi Gallés (President of Europastry), Paloma Figueras-Dotti Daurella (member of Grupo Cacaolat’s Management Board and shareholder of Damm and Coca-Cola European Partners), Lluis Seguí, (Cofounder and Managing partner of Miura Private Equity and President of Guzmán Gastronomia and Cuttings) and Joaquín Serra (Senior Vice-President of Natura Bissé and Singularity University Ambassador besides Reimagine Food Co-founder).
  • Marius Robles
    Marius RoblesCEO & Co-Founder
  • Joaquín Serra
    Joaquín SerraCBDO & Co-Founder
      • Francesc Saldaña
      • Menno van Rijn
        Menno van RijnCONSULTING MANAGER
      • Veronica Garcia
        Veronica GarciaOperations Manager
      • Oriol Bes
        Oriol BesStartups & Entrepreneurship Manager
      • Javier García
        Javier GarcíaBusiness Development Manager
      • Miguel Rodríguez
        Miguel RodríguezChief Financial Officer
      • David Hinojosa
        David HinojosaData Engineer
      • Blanca Vázquez
        Blanca VázquezGraphic Designer
      • Alba García Laguna
        Alba García LagunaCommunications & Institutional Relations Manager

        Stay tuned for more information and new opportunities

        If you are…


        After a selection process, and with our support, we help start-ups grow

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        With our Investors’ Club, we connect companies and individuals with financial means with our new business opportunities and start-ups

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        We help entrepreneurs with high potential to develop their own ideas and those of Reimagine Food

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        Food&Beverage Companies

        We bring together our leading start-ups and disruptive concepts and the innovation needs of food and beverage companies

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        We want your challenges and future innovations to become a reality in our ecosystem

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        Contact Us

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